Smith Mine
A Fill Dirt Business That Prices Its Own Loads
PROJECT PREVIEW
THE PROBLEM
Smith Mine is Matt Smith's excavation, fill dirt and grading business in Maiden, NC, working across Catawba and Lincoln counties. He had a 5.0 rating from 40 Google reviews and no website: his Google listing sent people to Facebook. Every load of dirt or gravel was priced over the phone, one call at a time, which meant stopping work to do the math. Deposits, balances, rain days and reminders all lived in his head and his phone.
WHAT WE DID
We built the site around how his business actually runs. A customer picks a material, says how much and enters an address; the site measures the real driving distance from the pit and prices the load on the spot, delivery included. A calculator turns length, width and depth into yards or tons, and a service area checker answers whether he comes out to them. A $100 deposit holds the day. When Matt confirms the date he sends the balance as a pay link from his phone, or shows a QR code so the customer can pay in the yard. The customer signs on the phone when the load is down and a PDF receipt is issued automatically. Clearing, grading, concrete and demo come in as requests, and Matt types a price to generate the pay link. Behind it all is his own dashboard: today and tomorrow's run sheet with a 5-day forecast, jobs, a calendar with days off, a quote log, customers, money, prices, a website editor, team and settings. He can take a job from a phone call, send a job to a driver, and move a whole rain day at once, with everyone on it who has an email told automatically. Day-before reminders, balance reminders, abandoned deposit alerts, review requests, quote follow-ups and a Monday digest run on their own. He edits his own words, services, FAQ, photos and town pages from his phone, with the last 30 saves kept so any change can be put back.
WHAT WE BUILT IT WITH
WHAT CHANGED
"They built a website for my company and it was great from beginning to end. I asked a lot of questions and they were there every step of the way! A+ customer service"
Creo Classical Academy
A K-12 School Site The Office Runs Without Us
PROJECT PREVIEW
THE PROBLEM
A private K-12 classical school in Ballston Spa, NY, in the middle of an administrative changeover. Admissions, tour bookings, fee payments and applications all had to keep running while the people managing them changed. The office needed to update the site themselves, without a developer, without a CMS subscription, and without any way to break the public site by accident.
WHAT WE DID
We built the public site at creoclassical.org, two password protected portals, and an admin panel the staff actually run. There is no database and no CMS. Every page's content lives as JSON in the repo, and the admin panel writes it back through a locked down GitHub proxy that only accepts changes to content and image folders, never to code or configuration. A save becomes a commit, the commit triggers a rebuild, and the rebuild publishes. Because every edit is a commit, the school's full edit history is its backup and any bad change can be rolled back. Portal passwords are checked on the server, and portal content is read live rather than baked in, so family and faculty updates show the moment they are saved.
WHAT WE BUILT IT WITH
WHAT CHANGED
"He stepped in and quite literally saved us during a significant administrative shift within our organization. He has the quickest turn-around on projects and response to inquiries of anyone we have ever worked with. And his design work? Beautiful."
Bar-B-Q King
A Fifty-Five Year Old Pit House, Online
PROJECT PREVIEW
THE PROBLEM
A Lincolnton pit house serving since 1971, with more than 1,900 Google reviews and years of regional press, but nothing online that matched the reputation. The menu and catering were the two things people came looking for, and both were hard to find.
WHAT WE DID
Built from scratch around what people come for. The full menu is on one page with every price, a bar to jump between sections, and a printable PDF. Catering is a three step builder: pick up, delivery or full catering, tick the food, say how many, and the request goes straight to the restaurant, with the catering prices and a catering PDF right there. The story is told with the family, the pit and their own photos, with a press page and a reviews page that sends happy customers to Google and Yelp. Hours live in one place and show on every page, and holiday closings go into the search markup with real dates worked out each year. Pages for nearby towns like Gastonia, Hickory and Shelby tell drivers how far the trip is. The whole site is built to open fast on a phone in the parking lot.
WHAT WE BUILT IT WITH
WHAT CHANGED
Before And After


"Jesse is truly the best — sharp, dependable, and a pleasure to work with. He built BBQ King's website and knocked it out of the park. We're thankful to have him as a partner for whatever tech comes next."
Frankies Slice Shop
A Cork Slice Shop With Drone Delivery One Tap Away
PROJECT PREVIEW
THE PROBLEM
Frankie's sells New York style pizza by the slice from Marina Market in Cork, Ireland, and delivers by drone through Manna. People looking them up want four things fast: the menu and prices, the hours, how to find the stall, and how to order. The shop also has its own merch and needed a way to sell it online that a busy pizza stall could leave alone.
WHAT WE DID
The Manna order button, hours, address and directions sit on the first screen, with the full menu and prices one tap away. The merch store is built into the same site. Products, photos and prices load live from the shop's Printify account. Shoppers pick a colour and size and pay on a Stripe Checkout page in euro. When the payment goes through, Stripe tells the site, and the site sends the order to Printify on its own. Printify prints it, ships it to Ireland, the UK or the US and emails the tracking. The shop never holds stock or packs a parcel. The story of the real Frankie gets its own About page.
WHAT WE BUILT IT WITH
WHAT CHANGED
Atlantic Flagpole
Contract Front-End Work on a High-Traffic Store
PROJECT PREVIEW
THE PROBLEM
A high-traffic storefront on a legacy platform that was slow to load, with product specifications spread across pages that were hard to read on a phone.
WHAT WE DID
Came in as a contract developer on the front end: rebuilt page templates in Next.js for speed, and built the engineering specs showcase for the Phoenix telescoping flagpole so the technical detail is legible on a phone.
WHAT WE BUILT IT WITH
WHAT CHANGED
Arrows of Wonder
A Homeschool Bookstore With Orders Tracked Online
PROJECT PREVIEW
THE PROBLEM
Arrows of Wonder sells printed homeschool unit studies by Kayt Carlson. Each theme comes in four levels, so children from 5 to 14 can study the same topic at their own level. The books are printed to order, so every sale has to reach her with the right title and level, and parents want to know where their book is without emailing to ask.
WHAT WE DID
Parents browse the units, filter by age, pick a level and look through sample pages. They add books to a cart and pay through Stripe Checkout, with every price checked on the server and free shipping on 3 or more books. When Stripe confirms the payment the order is saved, the family gets a confirmation email and Kayt gets a new order email, so the book can go to print. From her dashboard she moves each order through processing, printing and shipped, adds a tracking number and can email the family at each step. A Track page shows the family that status from their order number and email. The dashboard also holds customers, subscribers, email campaigns and email templates. Email goes out through Resend and orders are kept in a Cloudflare D1 database.
WHAT WE BUILT IT WITH
WHAT CHANGED
Bad Empire
Watches, Merch and Stud Service Under One Brand
PROJECT PREVIEW
THE PROBLEM
Bad Empire works out of a booth in New York's Diamond District and sells very different things: one of a kind flooded watches priced by quote, made to order trucker caps at a fixed price, and French Bulldog stud service. Each one needs a different next step, and all of it had to feel like one loud, consistent brand.
WHAT WE DID
We built a custom storefront in their street style. The caps pull from Shopify with their photos, prices, highlights and specs, and Buy Now goes straight to Shopify checkout. Watches live in The Vault, filtered by collection or found by search, marked limited or sold out, and every piece leads to Call for Quote. The Blueprint page explains custom watch commissions step by step, and quote requests land in a contact form that emails the shop. King Mauve has his own stud page with two ways to breed, a $500 deposit, the Breeder Box and straight answers, and slot requests come in through the same form. The Diamond Blend coffee already has its place in the menu, marked coming soon.
WHAT WE BUILT IT WITH
WHAT CHANGED
KollectNoir
A Horror Diorama Store With a Page for Every Build
PROJECT PREVIEW
THE PROBLEM
One artist, Alan, building handmade horror dioramas one at a time, and no home for them outside eBay. The searches that mattered, phrases like Tremors diorama or Halloween shelf display, went to bigger shops. Most pieces had already sold, and a sold eBay listing is a dead end.
WHAT WE DID
We built Alan a store of his own. Every build gets a page with its photos, price, build time and full product markup, and a sold piece keeps its page and switches to built to order instead of disappearing. Every film he has built from gets its own page, so collectors can search by movie. Real eBay feedback sits on a reviews page, each review linked back to eBay. The site is written for AI tools as well as people: a plain English brief at /llms.txt and the main AI crawlers named and allowed in robots.txt. Behind it is a back office he runs from his phone: add a build, set price and stock, and turn a sale into a posted parcel with the address, box size and packing slip in one place. And there is a 3D video store to walk around, with his dioramas on the shelves and a theater in the back.
WHAT WE BUILT IT WITH
WHAT CHANGED
"Outstanding from start to finish. They took the time to understand my vision and turned it into a beautifully designed, user-friendly site."
Marquee Moments
A Rental Site That Turns Browsers Into Quote Requests
PROJECT PREVIEW
THE PROBLEM
Marquee Moments rents 4 foot light up marquee letters for weddings, birthdays, proms and corporate events across New York's Capital Region. Nobody can see the letters in person before renting them, so the site has to help people picture the setup at their own event. Every venue is different too. Stairs, a long carry or an outdoor lawn change what a setup takes, so a price given without those details can be wrong.
WHAT WE DID
The site is built in their gold and charcoal, with event video behind the headline and photos of lit up setups all the way down. The Event Estimate Builder does the selling. Customers type up to three lines and watch the lit letters appear as they type, pick lighting upgrades, a Signature Icon and extras like fog, cold sparks or a tent, then answer three short steps about the event, the venue and the timing. If everything fits a standard setup, the preliminary estimate shows on screen line by line and a copy goes out by email. If it does not, like stairs, a long carry, grass, an outdoor setup or 7 or more characters, the request is flagged for review, the customer is asked for photos of the setup area and told what the team will check. Every request lands on a private leads page where the team sets a status, marks follow ups, keeps notes, sees any photos and exports email and text opt ins. Packages and prices are posted, the rental process spells out the 50% deposit that holds a date and the delivery, setup and removal that come with every rental, and 95 town pages cover Albany, Saratoga, Rensselaer, Schenectady, Warren, Washington and Schoharie counties.
WHAT WE BUILT IT WITH
WHAT CHANGED
Empire State Bulldogs
A Frenchie Breeder Site Built Around Studs and Puppies
PROJECT PREVIEW
THE PROBLEM
Empire State Bulldogs breeds French Bulldogs in Albany, NY and offers stud service across New York State and beyond. Someone buying a puppy or booking a stud is about to spend real money with a stranger. They want to see the dogs, know exactly what they are paying for and what comes with it, and reach a person fast.
WHAT WE DID
The homepage leads with the phone number and two clear paths: view the studs or see available puppies, and the call button sits in the header on every page. King Simba, the flagship stud, has a full profile with his stats, DNA color panel and health clearances. Anything not yet backed by lab paperwork is tagged Pending. He can be booked as a chilled Breeder Box shipped to your vet or as live cover in Albany. Each path shows the $500 booking deposit, when the balance is due, every step in order and what the buyer covers, and the four step stud process is laid out on the page. Deposit details are sent after a call or text. Available puppies are listed with photos, coat and a button to ask about each one. A waitlist catches the next litter, and everything that comes with a puppy is spelled out, from vaccinations and a microchip to registration papers. Health guarantee, shipping and FAQ pages back it up.
WHAT WE BUILT IT WITH
WHAT CHANGED
Frenchies R Us NY
A Schenectady Frenchie Breeder With Deposits Online
PROJECT PREVIEW
THE PROBLEM
Frenchies R Us NY is Kevin D Briggs Jr's family French Bulldog breeding program in Schenectady, NY, selling to families across Albany, Troy, Saratoga Springs and the rest of the Capital Region, with delivery further out. Buyers want to see the studs and the puppies, know what health checks and DNA papers stand behind them, and understand how to reserve one. The family also needed a way to take a holding deposit without waiting on a phone call.
WHAT WE DID
The homepage opens on video and works down through the founding dogs, the four studs, a Puppy Hall of Fame of past pups, a gallery of 14 video clips, and the health papers. Every puppy comes with a one year congenital guarantee, a health certificate from a licensed vet, microchip registration information, a feeding and care guide and lifetime breeder support, and is dewormed and up to date on shots. Exotic and new shade listings come with Animal Genetics DNA certificates. Delivery is explained three ways: a flight nanny with the puppy in the cabin, private ground transport, or pickup at their Capital Region home. An areas served section covers Schenectady, Saratoga Springs, Albany, Troy, the Hamptons and Manhattan. A separate Secure Your Pup page walks a buyer through it: confirm the puppy is still available, send the holding deposit through PayPal, then sign the digital agreement that arrives by email before the puppy changes hands. The same page spells out that deposits are non-refundable and that Zelle, CashApp or a wire can be arranged by calling. Contact is a call or text, an email or an Instagram message, with a waitlist button for the next litter. A small radio player in the corner plays the family's own songs. The site is exported as plain static files, with local business data and a canonical URL on every page so Google knows it is one site in Schenectady.
WHAT WE BUILT IT WITH
WHAT CHANGED
Excuse My Frenchies
A Luxury Frenchie Breeder Site With Reservations Built In
PROJECT PREVIEW
THE PROBLEM
Excuse My Frenchies breeds fluffy French Bulldogs in the Boston area. Buyers want to see the puppies, the parents and the health testing before they commit. Once they decide, they need a simple way to reserve a puppy or a stud slot, or to reach the breeder.
WHAT WE DID
The site is black and gold and split into focused pages. Puppies holds a 76 photo gallery, 18 to a page, where any photo opens full size, plus a tab for Blue Hydro, the stud. Our Dogs gives Shortie Girl, Celine and Ruby Rose each a profile with an inquiry button. Our Standard shows the four DNA health tests one by one, each marked clear, along with how the dogs are raised and fed and how puppies are delivered, including a cabin flight nanny. Puppy and stud reservations share one payment panel with a Cash App button, a scan to pay code and a call or text option. Every page ends with tap to call, email and location, and the menu holds a 10 track music player.
WHAT WE BUILT IT WITH
WHAT CHANGED
Atlantic Ministries Trust
A Ministry Site With Campaigns, Scripture and Giving
PROJECT PREVIEW
THE PROBLEM
Atlantic Ministries Trust is a faith based nonprofit that runs several causes at once: meals for families and kids, pairing veterans with unwanted dogs, fighting child trafficking, a church build in Nigeria and a Do Good pledge. It also publishes scripture material and is releasing a book. All of that had to live on one site where a visitor can read, pray, give or pre-order without getting lost, and where every gift is tied to the campaign the donor chose.
WHAT WE DID
The site groups everything under three headings: campaigns, scripture resources and giving. Each of the five campaigns gets its own page with its story, its goal and a give box, so a donor can pay by PayPal or card, or use Zelle, Venmo or Cash App, with the campaign name attached to the gift. The scripture hub holds a daily devotional, a 21 day Gospel of John reading plan with a verse, a reflection and a prayer for each day, a Foundations of Faith study guide, Prayers for the Nation and Psalms of Comfort. The ebook page takes pre-orders of The Descending Path through PayPal at any amount, with a suggested gift and the PDF included. About, Patriotism and Faith, and Discipleship Outreach pages tell the ministry's story, and the contact form opens the visitor's own email app addressed to the ministry. The whole site is plain files with a sitemap and details labeled for Google, so it is cheap to host and easy to move.
WHAT WE BUILT IT WITH
WHAT CHANGED
AutoCreateX AI
A Showcase Interface For An AI Content Tool
PROJECT PREVIEW
THE PROBLEM
AutoCreateX is a software product that writes content with AI. The team wanted a front end that showed the tool working, with the generated text appearing on screen as it was produced, rather than a static picture of the finished result.
WHAT WE DID
We built a lightweight interface in Next.js and React. Generated text appears in a log on the page as the tool produces it, and the layout scrolls itself to keep the newest lines in view, so a prospect watching a demo sees the output arrive. The screens are kept plain so the product, not the dashboard, is what people look at.
WHAT WE BUILT IT WITH
WHAT CHANGED
Catcoin
A Profile Picture Builder, Not a Landing Page
PROJECT PREVIEW
THE PROBLEM
A community that wanted to put its own mark on every avatar, without anyone needing to open an image editor or know how to use one.
WHAT WE DID
Built a layered avatar builder in the browser. Ten trait categories, live preview, shuffle, clear, copy to clipboard, and save as PNG, with a radio player running alongside it. Everything renders client side, so there is no server to wait on and nothing to install.
WHAT WE BUILT IT WITH
WHAT CHANGED
Catch the Win
A Launch Site With Live Market Data
PROJECT PREVIEW
THE PROBLEM
A World Cup themed launch that needed to look like a real campaign rather than a template, and had to show live price and trading data without sending people off to another site to find it.
WHAT WE DID
Built a stadium-scale hero with the full mascot lineup, then wired DexScreener and DexTools in for the live chart and a swap station on the page itself. The roadmap, tokenomics and buy path all sit on one screen, so nobody has to go looking.
WHAT WE BUILT IT WITH
WHAT CHANGED
S-4
A Site Built As A Classified Terminal
PROJECT PREVIEW
THE PROBLEM
A concept that only works if the whole page commits to it. Half a theme reads as a mistake, so the interface itself had to behave like the thing it is imitating.
WHAT WE DID
The page boots like a terminal coming online, running through a clearance sequence before it hands over the site. Scrolling marquees carry the classification banner and live coordinates, and the palette never breaks character. The whole thing is 13KB of HTML.
WHAT WE BUILT IT WITH
WHAT CHANGED
NCI Nasdaq Crypto Index
A One Screen Dashboard For A Crypto Index
PROJECT PREVIEW
THE PROBLEM
The index publishes a full set of figures every day. The client wanted them readable at a glance on one screen, on a phone as well as a desktop, instead of a long table.
WHAT WE DID
We built a dashboard page in Next.js and Tailwind. A ticker runs across the top with the headline figures, and the day's numbers sit underneath in a layout that fits one screen on a desktop. On a phone the tables are rebuilt for a narrow screen so they can still be read without scrolling sideways.
WHAT WE BUILT IT WITH
WHAT CHANGED
Crypto Capital
Price Charts Rebuilt To Work On A Phone
PROJECT PREVIEW
THE PROBLEM
Crypto Capital showed price charts that were heavy enough to stall a phone browser. They needed the same charts to draw and scroll cleanly on ordinary phones without losing the detail.
WHAT WE DID
We rebuilt the charts as SVG drawn with D3 inside a React front end. The drawing was kept light so a phone browser could handle it. The charts show the same price data as before and read clearly on a small screen.
WHAT WE BUILT IT WITH
WHAT CHANGED
BNB BTC Card
A Single Page For Claiming A Token Card
PROJECT PREVIEW
THE PROBLEM
BNB BTC Card is a token project whose holders could claim a card. The details were scattered through a chat group, and people needed one page that explained the project and let them claim without asking around.
WHAT WE DID
We built a single page in Next.js and Tailwind. The claim button sits front and centre under the headline, a price chart for the token sits behind it, and the community links are where people expect to find them. Everything about the project fits on the one page, so the chat group can point to it instead of answering the same questions.
